ManyChat Glossary: Terms Every User Should Know

Why Learn ManyChat Terminology?

Ever felt lost in a sea of terms like "Broadcasts," "Flows," and "Tags"? You're not alone! Understanding ManyChat's language is the key to unlocking its full potential. Let’s break down the essential terms so you can build chatbots like a pro.

Key ManyChat Terms Explained

1. Automation

Set up rules to let your chatbot handle tasks automatically. Example: Send a discount code when someone clicks "Shop Now" in a message.

2. Broadcast

A one-time message sent to multiple users. Tip: Use broadcasts for flash sales or urgent updates.

3. Flow

A sequence of messages triggered by user actions. Imagine a "Welcome Flow" that starts when someone subscribes to your newsletter.

4. Tags

Label users based on behavior. Example: Tag customers who abandon their cart for follow-up messages.

For more on setup basics, read our ManyChat Beginner’s Guide.

Real-World Use Case: E-Commerce Store

Picture this: Your online store uses ManyChat to:

• Send a Broadcast about a 24-hour sale
• Trigger a Flow to collect emails in exchange for a coupon
• Apply Tags to segment engaged customers

Result? A 30% boost in repeat purchases! (Individual results may vary)

Common Mistakes to Avoid

• ❌ Overusing broadcasts (annoy users = unsubscribes!)
• ❌ Ignoring ManyChat’s compliance guidelines
• ❌ Forgetting to test flows on mobile devices

Ready to Level Up Your Chatbot Game?

Now that you speak "ManyChat," it’s time to put these terms into action! Start building smarter automations, engage users effectively, and watch your results grow.

Try ManyChat Free for 7 Days →

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